Contact: Kevin Herrington
Phone: (629) 248-9085
Email: kevin.herrington@lineagebank.com
www.lineagebank.com
FRANKLIN, TN June 13, 2022 – Today, Lineage Bank, a multi-branch community bank located in Franklin, Tennessee, announced it has joined the newly formed Banking as a Service (BaaS) Association. The BaaS Association was recently established by The Bankers Helping Bankers (BHB) Association, a bankers-only social+platform for collaboration and education.
“We’re extremely excited to be one of the first banking institutions to join the Banking as a Service Association,” said Lineage Bank Chairman and CEO Kevin Herrington. “Though our membership, Lineage Bank will have increased access to educational resources and innovative technology that will help us deliver a better overall banking experience to our loyal customers.”
The BaaS Association was created to:
- Coordinate legislative and regulatory advocacy efforts to promote an environment for the responsible delivery of Banking-as-a-Service (BaaS) by federally-insured depository institutions.
- Promote best practices and standards for the delivery of BaaS to non-banks.
- Build a community of like-minded bankers and other industry participants to share experiences, insights, successes, and failures realized in BaaS endeavors.
- Connect federally-insured financial institutions to the fintech technology partners who will help them facilitate a successful BaaS program.
Regarding the establishment of The BaaS Association, Tanner Mayo, co-founder of BHB, said, “Bankers delivering BaaS are leaders in profitability and innovation. It is essential that banks getting into this space do so in a safe, sound, and regulatory compliant way. This association is intended to help them embrace the opportunities of BaaS, while proactively identifying and mitigating risks.”
About the Banking as a Service Association:
The BHB BaaS Association is a premiere governance association with the purpose of promoting, creating, and supporting Banking-as-a-Service (BaaS).